Sporting events have always been a great way to bring communities together. Weather we are talking about world class sports events or local competitions, you need to abide by a few important guidelines in order for the event to be successful. In what follows, we will provide you with a step by step guide for organizing ant type of sports event.
1. Put together a committee
In order to get things done effectively, you will have to delegate and you need trustworthy people to handle your tasks. If the budget is a problem, you can always rely on volunteers. When it comes to local sports events, students can be a great resource. They are full of ideas and ready to work hard, as organizing a sports event is the type of extra-curricular activity that looks great on a college application.
2. Choose the date and make a schedule
First of all, you need to make sure that the date will not coincide with other important local events. Secondly, you will need to break down the planning process and establish a deadline for each step of the way.
Advertising is a continuous process that starts from the moment you set the date up until the actual event. Depending on the size of the event, you can handle the advertising yourself by working with local radio, newspapers and TV channels; or in case of a large scale event, you might want to outsource the advertising strategy to a good agency.
4. Secure the venue and the equipment
Depending on the size of the event, you can go with either a gymnasium or a large arena. You will want to make sure that the venue can accommodate the expected audience, and do not assume that the venue is equipped with everything you need, even if it is a sports venue. One thing that should particularly interest you is the score table. It is advised to opt for one or several digital scorers tables. Sideline Interactive is known for producing the best scorers tables. They come with interactive crowd and player promps such as time-put animations or player pictures. Moreover, they an unlimited digital advertising program as well as advertising and proof of play reports, and they are the only scoring tables that are compatible with major brand scoreboards. If the venue that you want is not equipped with such a scoring table, you might consider renting or buying one. It will be great for audience engagement and it will also help you organize your digital advertising program.
5. Reserve the staff you need for the event
From referees to food vendors, you will want to reserve all your staff members in advance. Sign contracts with service suppliers, make advance payments and make sure to send periodic reminders and get confirmations from all the needed staff members.
As you can see, when you break the planning process down into smaller steps, things look very simple. Obviously, there are many other things that you need to consider, but if you stick to these general guidelines, your sporting event will be a success.